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Case study20 May 2025

Aurora Clinic — booking that patients finish

A six-step form became three. More bookings were completed, and fewer phone calls were needed.

Published
20 May 2025
6→3
Steps to book

The clinic’s online booking was abandoned more often than it was finished, and the front desk spent the morning re-entering what people had given up on.

What we built

Three steps instead of six, with the questions the clinic actually needed and none of the ones it did not. Thai and English at the same level, and the confirmation written for a person rather than a database.